Our Team

Arif Malik - CEO

Arif Malik - CEO

With an aim to innovate the media trends in Pakistan, we formed Cutting Edge Group with a perspective to deliver unorthodox marketing campaigns, from digital media and website management to conventional mediums including productions and outdoor media.

"WE KNOW THE ART OF DELIVERANCE!"

Arif Malik
Arif Malik
CEO

Muhammad Anjum
Muhammad Anjum
Managing Partner

Mohsin Durrani
Mohsin Durrani
Regional Director Sales and Marketing Karachi
Mohsin Durani is a senior Sales & Marketing wizard with almost 20 Years of experience in Media Industry including Out of Home, Electronic, Print, Social & Digital Media. He established Pakistan’s first OHM Association namely Pakistan Outdoor & Media Advertisers Association (POMAA) in 2003 under the leadership of Late S.H. Hashmi & Asia Sign Association as Regional Head.

Mohsin Durrani with his Passion of exploring international associations & serving his expertise for Humanity has been associated as Executive Member of Clinton Foundation 2016-2017. He is also a member of UNA USA & has attended several events in UN HQ New York including AFRICA WEEK 2017 event at UN Headquarter with International Day for the Eradication of Poverty. He is recently serving the International Human Rights Commission (IHRC is currently working in more than 20 Countries) as the Ambassador at Large – Regional Head Asia Region & Advisor UN Affairs.
He also has the honor of attending the UN FOUNDATION/UNA-USA Global Leadership Dinner 2017-18 in New York recognized as one of New York’s top events, the Global Leadership Dinner is distinguished by A-list attendance representing the highest levels of the diplomatic, business, government, philanthropic, media, entertainment, and social sectors.

Zulfqar Feroze Ahmed
Zulfqar Feroze Ahmed
Director

Ahmad Kamal
Ahmad Kamal
Head of Sales & Marketing

Malik Ayaz
Malik Ayaz
Manager Business Development

Bisma Ahmed
Bisma Ahmed
Senior consultant

Syed Uzair
Syed Uzair
Marketing Manager

Zainab Shah
Zainab Shah
Creative Director

Bilal Arshed
Bilal Arshed
Assistant Manager - Sales

Sadia Shahid
Sadia Shahid
Business Development Officer

Saba Sadaf
Saba Sadaf
Assistant Manager Business Development

Farooque Malik
Farooque Malik
Web Developer

Hiba Rahman
Hiba Rahman
Project Assistant

Haseeb Gul
Haseeb Gul
Video Editor

Ahmed Hassan
Ahmed Hassan
Project Assistant (Video Animation and Editing)

Ahmad Ali
Ahmad Ali
Assistant Manager Finance

Fawad Ali
Fawad Ali
Project Assistant Productions

Aleena Shaikh
Aleena Shaikh
Project Assistant